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Archive for May, 2011
How may I help YOU?
I hope that you know me well enough to know that one of the KEY FOUNDATIONS of success (in my humble opinion) is to provide value and service to your clients and customers. Once again, I hold myself to task …
The 3 “customers” that are easiest to get
Ask yourself: "Who out there has my clients, and what can I do to keep in touch with those people so they can send me those clients?" Finding customers
7 Steps to FREEDOM in Private Practice – Enhanced Version
The 7 Steps to FREEDOM in Private Practice is a tried-and-true, proven system of building a Private Practice from the ground up. It is the basis of my
Are you marketing to “nobody”?
Here's a great post by one of my favorite bloggers, Seth Godin. Does this apply to you and the way you think about marketing for your practice? ______ Marketing to
Newsletter Connections part 3/3
Okay... here are the rest of the newsletter tips I leaned at my marketing conference in Chicago last week. E-Newsletter or Print Newsletter? E-Newsletters (Pros/Cons) Relatively low cost to produce Can deliver
Newsletter Connections… part 2
Well, I promised you more info about the effectiveness of using well-written newsletters as a way to stay connected and make connections with clients/customers. Newsletters are perceived as a
Here’s a great way to stay connected to your clients and your “customers”
I've written a lot about how, as clinicians, we have clients and we have "customers". Out clients are the focus of our face-to-face hours, but our "customers" and